Changelog

All notable, user-facing, technical, security, and infrastructure changes are recorded here. Update this file as part of every deployment.

[Unreleased]

Added

• City landing pages for affordable social media management (/social-media-management/<city>/). 16 localized pages (Toronto, Vancouver, Montreal, Calgary, Edmonton, Ottawa, New York, Los Angeles, Chicago, Houston, Miami, Atlanta, Dallas, Seattle, Denver, San Diego) built by pagination over _data/socialMediaCities.js, reusing the existing expertise layout and design system (pink accent, hero, stats, platforms, how-it-works/comparison, FAQ).
• Locations index at /social-media-management/locations/ listing every city in a grouped (Canada / United States) card grid.
• Footer link ("Social media by city") and llms.txt entry for discovery/AEO.

SEO / AEO

• Per-page unique meta title + description and canonical URL.
• Structured data per city: Service (with areaServed City → State/AdministrativeArea → Country and an Offer at $99 USD), BreadcrumbList, auto FAQPage (city-specific + shared questions), and WebPage (mainEntity → Service). Validated by the existing audit:structured-data script.
• Concise, extractable "direct answer" section near the top of each city page for answer engines.
• Localized, non-duplicative copy per city (local market context, industries served, neighborhoods, an area-specific FAQ) to avoid thin/duplicate content, plus internal links to the pillar page, pricing, comparison, and sibling cities.
• New pages are automatically included in sitemap.xml.

Technical

• New files: _data/socialMediaCities.js, social-media-management-locations/{index.njk, city.njk, city.11tydata.js}.
• Scoped CSS added to css/styles.css (.sm-locations, .sm-city-answer, .sm-city-local, .sm-city-links) using existing design tokens only.

Security

• No new user input, forms, endpoints, secrets, or third-party scripts were introduced; pages are statically generated. City content and JSON-LD are built from trusted in-repo data (no untrusted/user-supplied data rendered).

Fixed

• Brand videos tab on /brand-photo-video/: replaced broken Wistia embeds (media IDs e2vc9156k4 and sf37r7i64u returned "This video is unavailable" — they never existed in the account) with a self-hosted HTML5 <video> player served from the existing media CDN (5-phase-treatment.mp4). Removed the empty/corrupt 5-phase-trichology-treatment.mp4 reference (0-byte file) and the unusable second thumbnail; the tab now shows a single working, centered player. Removed the now-dead Wistia thumbnail-switcher JS in js/main.js.

Security (fixes)

• Reduced third-party surface by removing the external Wistia iframe embed in favor of first-party video hosting. Native <video> uses controlslist="nodownload"; no user input, secrets, or new endpoints are involved (static markup only).