Add-ons
Extra platforms, video, ads, and content, when you need them.
Built for busy businesses that want to save time. Stack add-ons on any Social-Only or Full-Service plan without changing your base tier.
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Short-form video
Scripted, edited Reels, TikToks, and Shorts that stop the scroll and build trust.
Image post
Extra branded single-image posts for your feed, on top of what your plan already includes.
Carousel post
Multi-slide posts that tell a fuller story, counted as one deliverable, not one per slide.
Stories
Stories-format placements for Instagram and Facebook, designed for a 24-hour window, not the feed.
UGC videos
Creator-style videos that feel native in the feed, and convert on social and ads.
Meta ads management
Instagram and Facebook ads with creative, targeting, and monthly optimization.
Brand photo & video
In-person or virtual brand shoots so your feed looks as professional as the business behind it.
Email marketing
Campaign copy and sends for your list, without adding another tool to manage.
Blog posts
SEO-backed articles that help customers find you in Google Search and AI-powered discovery.
Local SEO
Up to 6 city-specific pages added to your Done-For-You website so nearby customers can find you.
Additional page
Add one more page to your Done-For-You website beyond what your Full-Service plan includes.
Profile optimization
A profile optimization kit with mockups, optimized bios and descriptions, plus downloadable branding files for every platform in your plan.
- Coming soon
Google Ads management
Search or Performance Max campaign management with targeting, tracking, and optimization.
Facebook
Included on every plan. Branded posts, captions, and scheduling for your Facebook Page.
Instagram
Included on every plan. Feed posts, captions, and scheduling for Instagram.
TikTok
Add TikTok as a posting platform for discovery and reach. Instagram and Facebook are already included.
LinkedIn
Professional posting for B2B visibility, stacked on top of your base social platforms.
Pinterest
Pin-ready visuals that drive discovery. Add Pinterest when search-led traffic matters.
YouTube Shorts
Vertical short video on YouTube, paired with short-form video when you are ready to publish there.
Google Business Profile
Local updates, offers, and posts so your listing stays active where people search nearby.
Not sure what to add?
Book a 20-minute demo and we will recommend add-ons that fit your plan, without extra busywork.
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FAQs
Everything you need to know about add-ons.
Add-ons let you extend your Starter, Grow, Scale, or Elite plan with extra platforms, post formats, or content, without changing your base tier. Browse options on the Add-ons page; pricing is on our pricing add-ons section.
Yes. Add-ons are available on every base plan tier, whether you choose social-only or full-service marketing.
Social-only clients typically use platform and format add-ons, plus one-time profile optimization. Full-service clients can also stack content add-ons (email, blog posts, brand photo & video, local SEO, additional page) and ads add-ons (Meta ads, Google Ads management) where applicable. Landing pages are a separate landing page service, not an add-on.
Instagram and Facebook are included in every base plan at no extra charge.
Paid platform add-ons (about $20 USD/mo each, CAD pricing on toggle) include TikTok, LinkedIn, Google Business Profile, Pinterest, and YouTube Shorts. Each extends posting and reporting to that channel.
On Scale and Elite, one or two platform choices may already be included in your plan, add-ons are for stacking beyond that or for Starter/Grow.
Social post format add-ons include:
- Image post: branded image posts (choose 1–10 per month)
- Carousel posts: multi-slide carousels (choose 1–10 per month)
- Stories: Stories-format placements for Instagram and Facebook
- Short-form video: edited, publishing-ready short-form videos (choose 1–10 per month)
- LinkedIn authority: LinkedIn thought-leadership posts (choose 2, 4, or 6 per month)
YouTube Shorts only supports short-form video, not image or carousel posts.
If you add YouTube Shorts as a platform add-on, you must also add the short-form video post format add-on.
Content add-ons: extra email campaigns, blog posts, and brand photo & video (choose quantities at checkout), plus one-time Local SEO (Full-Service only; up to 6 city-specific website pages), one-time additional page (Full-Service Done-For-You website), and one-time profile optimization (Social-Only and Full-Service; deliverable is a profile optimization kit with mockups, optimized bios/descriptions, and downloadable branding files—book a demo to learn more).
Ads add-ons: Meta ads management and Google Ads management (Search or Performance Max). Ad spend is billed separately through your ad accounts.
Need an ad destination page? See our standalone landing page service. Browse current options on our pricing page or the Add-ons catalog.
Yes. You can combine platform, post format, video, ads, and content add-ons on the same plan. Each add-on is billed according to its listed price. We'll confirm your full stack at checkout or during onboarding.
New clients select add-ons at checkout when building their plan. If you're already a client and want to add something mid-cycle, contact your account manager through the client portal and we'll update your plan for the next billing period where possible.
Check out a plan from our pricing page or any pricing cards throughout the site, click the Checkout button. You'll go to the checkout page where you can build your plan, select your desired add-ons, and sign up for a monthly marketing plan (social-only or full-service).
After signing up, you'll receive access to your client portal where all communication, files, approvals, and updates are managed. You'll complete a detailed onboarding questionnaire, and you'll receive your first round of content within 14 days of submitting it.
All communication happens inside your dedicated client portal. This keeps everything organized, transparent, and easy to follow.
Very little. Our services are designed to be done-for-you. After onboarding, most clients only spend a short amount of time reviewing work. In almost all cases, all you need to do is click a single "approve" button while we handle scheduling, publishing, and everything else.
No, we don't. We connect to your social media platforms safely and securely through your permission, you just need to grant us access.
Visuals may come from client-provided assets, commercial and or licensed stock imagery, or custom-designed graphics created by our team. Everything is selected to align with your brand, industry, and goals.
We include review and revision rounds within the agreed scope during each monthly content calendar approval cycle. Our process is collaborative and guided by your onboarding details, and we'll refine the work to ensure it aligns with your expectations.
Monthly plans are billed on a recurring monthly basis, with all pricing details shared clearly before you sign up. Website design services are charged per project based on the payment schedule outlined in your proposal.
You're not locked into a long-term contract, and you can cancel at any time. Website design projects are non-refundable once work has begun, as time and resources are reserved specifically for your project. For monthly plans, we appreciate 30 days' notice, as we plan content 30 days in advance.
Yes. Our prices are in USD. Online subscriptions, software, digital goods, and global freelance platforms predominantly price in USD, and we follow that same standard.
XO PIXEL Creative is based in Toronto, Canada, and we work with clients across Canada and the United States through a fully remote process.